Movie Network Workflow

Premium Digital Video Environment

For The Movie Network Channels (MNC) online video serves not only to promote the network's channel programming, but also to create a new revenue stream of its own through advertising.

With the help of The Playroom, MNC was able to transition smoothly from an in-house video service to the Playroom video platform seamlessly.

As it establishes its website as a leading video content destination, MNC's partnership with The Playroom helps to provide online audiences with the kind of premium experience its TV viewers have come to expect, without requiring extensive in-house development. Says Peter Jenetsky, GM Content and Strategy, "The Playroom Platform allows us to focus on what we do best, and create new experiences for the way people consume and interact with video and our channels."

The Challenge

To automate as much of the process as possible from the arrival of tape or digital file to on air.

The Solution Comprises

• Final Cut Server
• High Speed Interacp Networks (fibre)
• Digital Management Systems

The Outcome

With a completely file based digital work flow Movie Network Channels has seen savings in time and media handling costs.